Track Overview

“Don’t Mess Up The Culture!”—Scaling with Sanity

Why do small, tight-knit, high-performing companies become large, anonymous, inefficient juggernauts? Is there any way to avoid the silos, fiefdoms, duplication, frustration, duplication, and crazy expense policies of Big Enterprise? 

In this track we invite veterans of effective scaling to share their stories, advice, cautionary tales and embarrassing secrets, always keeping in mind the default survivor bias advice of “We have no idea, it just sort of worked!”


From this track

SESSION + Live Q&A Culture

Building and Scaling a High-Performance Culture

As the research in Accelerate and in the DevOps Handbook shows, high-performing organizations deliver more rapidly, more repeatably, and more reliably. And far more important than any tool or technology, it is the culture that differentiates a nimble and innovative organization from a lumbering...

Randy Shoup

VP Engineering @WeWork

SESSION + Live Q&A Culture

People Are More Complex Than Computers

Equal Experts is a consultancy founded and run by software people. We try to take the principles we use when building products and apply them to building a company. In just over a decade we’ve grown to an 1300 person network with many great clients. We’ve learned that there are some cultural...

Mairead O'Connor

Partner and Engagement Manager @EqualExperts

SESSION + Live Q&A Scale

Variety: The Secret of Scale

When we talk about “scale,” the conversation tends to be restricted to talk about scaling the size of the organization. What if negative consequences of scale eg silos, frustration, and even cumbersome expense policies are actually a consequence of attempting to scale the size of an...

Cat Swetel

Agile Methods Coach & Advocate for Woman in Tech

SESSION + Live Q&A Culture

Discovering Culture Through Artifacts

Congratulations! You've just got off the phone with the recruiter and you got the job. You can't wait to start and show them what a great engineer you are. This is the opportunity you've been looking for. You love the position, you've met the team and you understand the...

Mike McGarr

Engineering Leader, Frontend Infrastructure @Slack

UNCONFERENCE + Live Q&A Culture

Culture Open Space

Ian Robins

SESSION + Live Q&A

Why Culture Change Can Blow Up in Your Face, and How to Prevent It

Ever wondered why changing culture is so difficult?  And why anyone trying to turn culture around can rapidly burnout?  Or why every work culture eventually seems to degrade and dysfunction over time?  Are you wanting to make a change to culture but want to avoid the usual...

Katherine Kirk

Independent Consultant - Transformation in Tech


Speakers from this track

Randy Shoup

VP Engineering @WeWork

Randy is a 25-year veteran of Silicon Valley, and has worked as a senior technology leader and executive at companies ranging from small startups, to mid-sized places, to eBay and Google. Randy is currently VP Engineering at WeWork in San Francisco. He is particularly passionate about the nexus...

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Mairead O'Connor

Partner and Engagement Manager @EqualExperts

Mairead is a member of the Equal Experts leadership team and is responsible for managing relationships with some of Equal Expert's largest clients. She works with high-performing software development teams to effectively solve business problems by delivering sustainable, maintainable...

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Cat Swetel

Agile Methods Coach & Advocate for Woman in Tech

Cat Swetel specializes in using Lean techniques to increase the agility and adaptability of large and long-historied technology organizations. Specifically, she has worked with several Fortune 100 companies in highly regulated industries such as financial services and healthcare. Cat has been...

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Mike McGarr

Engineering Leader, Frontend Infrastructure @Slack

Mike McGarr is an engineering leader who resides in the heart of Silicon Valley. Mike currently leads Slack’s Frontend Infrastructure team, focused on building a great JavaScript client. Prior to Slack, Mike lead Netflix’s Developer Productivity team, who was focused on building tools and...

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Katherine Kirk

Independent Consultant - Transformation in Tech

Katherine Kirk describes herself as a ‘student of difficulty’ and specifically focusses on how to transform ‘hell scenarios’.  She specializes in adapting new ideas, solutions, lenses, and practical techniques from eastern philosophy in order to help reduce difficulty and increase...

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Track Host

Dan North

Originator of BDD

Dan North uses his deep technical and organisational knowledge to help CIOs, business and software teams to deliver quickly and successfully. He puts people first and finds simple, pragmatic solutions to business and technical problems, often using lean and agile techniques. With over twenty...

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